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The Rise of ‘Ironic Masculinity’ in Advertising

For nearly half a century, the Marlboro Man stood as the pinnacle of American masculinity: tough, self-sufficient and unapologetically macho. The gritty cowboy was meant…

Toward a Grand Unifying Theory of Why Men Pee in the Sink

Last week, women on the internet were astounded and repulsed to learn that a significant number of men regularly pee in sinks. (Like the sinks…

This Is How You Confront a Chronic Flaker

You have plans with a friend who you don’t entirely trust to stick to said plans. You’ve agreed to a time and a place. You…

Declaring Independence: All the Different Ways to Live Free

We celebrate our independence every year on Fourth of July. But there are other ways to think about independence besides commemorating the throwing-out of our…